Magical Midsummer day: How to Celebrate in style!

Magical Midsummer day: How to Celebrate in style!

As the sun reaches its highest point in the sky, Swedes eagerly anticipate the arrival of Midsummer Eve, a magical celebration that embodies the essence of summer and is celebrated with great enthusiasm across the country. With Midsummer Eve 2023 just around the corner, it's time to start planning an unforgettable celebration. From traditional rituals to modern twists, let's explore how you can create a memorable and authentic Midsummer experience.

 

1. Embrace the Outdoors

Midsummer Eve is all about connecting with nature, so make the most of the long daylight hours and celebrate outdoors. Find a picturesque location, such as a meadow, beach, or forest clearing, where you can immerse yourself in the beauty of the Swedish landscape. Set up a festive atmosphere with colorful decorations, flower garlands, and fairy lights to create an enchanting ambiance. The peaceful surroundings will enhance the sense of tranquillity and harmony that Midsummer represents.

 

2. Decorate with Flowers and Greenery

Transform your chosen location into a Midsummer wonderland by adorning it with flowers and greenery. Gather an assortment of wildflowers, such as daisies, buttercups, and forget-me-nots, and create beautiful bouquets and arrangements. Hang flower garlands on trees and drape them around the maypole. The vibrant colors and fragrant scents will infuse the atmosphere with joy and natural beauty.

 

3. Raise the Maypole with Gusto

No Midsummer Eve celebration is complete without the iconic maypole. Gather your friends and family to participate in the age-old tradition of raising the maypole. Decorate it with an abundance of flowers and ribbons, and dance around it in jubilant circles. Follow the lead of traditional Swedish folk music, such as the popular "Små grodorna" (The Little Frogs), and let the infectious rhythm guide your movements.

The joyous energy and laughter will infuse the atmosphere, creating lasting memories for everyone involved. 

 

4. Host a Midsummer Feast

Indulge in a delectable Midsummer feast that showcases the flavors of the season. Prepare a buffet featuring traditional Swedish dishes such as starter with an assortment of pickled herring, smoked salmon, and creamy Västerbotten cheese. Accompany these delicacies with boiled new potatoes, fresh dill, and tangy sour cream. Don't forget to serve crispbread and traditional Swedish snaps to complement the flavors. Don't forget the sweet finale of strawberries and whipped cream, a classic summer treat. Toast to the occasion with aquavit or your favorite summer beverages.

 

5. Create Flower Crowns and Adornments

Let your creativity blossom by making flower crowns and floral adornments. Gather an assortment of fresh wildflowers, colorful ribbons, and foliage. Spend some time with loved ones, weaving the flowers and ribbons together to create stunning crowns and garlands. These beautiful accessories will not only add a touch of whimsy to your celebration but also symbolize the flourishing beauty of the summer season.

 

6. Engage in Traditional Games

Midsummer Eve is the perfect occasion to partake in lively games and activities. Organize a friendly game of "kubb," a traditional Swedish Viking game that involves throwing wooden blocks to knock down the opponent's pieces. Alternatively, try your hand at "säckhoppning" (sack racing) or "stövelkastning" (boot throwing). These games will evoke laughter and friendly competition, creating a festive and joyful atmosphere.

 

7. Capture Memories with a Midsummer Photoshoot

Document the magical moments of Midsummer Eve by organizing a fun and memorable photoshoot. Encourage everyone to dress in their finest summer attire, adorned with flower crowns and traditional clothing. Capture the laughter, joy, and vibrant atmosphere in a series of candid and posed photographs. These images will serve as cherished mementos of the celebration and can be shared with loved ones near and far.

 

8. Midsummer Bonfires and Magic

As twilight descends on Midsummer Eve, bonfires are lit across Sweden, casting a warm glow and providing a cozy ambiance. Bonfires have both practical and mystical significance, warding off evil spirits and bringing good luck. The crackling flames create a mesmerizing atmosphere where stories are shared, songs are sung, and a touch of magic fills the air.

 

9. Midsummer Eve 2023: What to Expect

In 2023, Midsummer Eve promises to be a vibrant and memorable occasion in Sweden. Communities throughout the country will come alive with music, dancing, and laughter. Visitors will have the opportunity to immerse themselves in Swedish culture, witnessing the beauty of flower-adorned maypoles, partaking in traditional games, and indulging in delicious Swedish delicacies. Whether you choose to celebrate in a bustling city or a quaint countryside setting, Midsummer Eve will leave you with cherished memories that will last a lifetime.


Midsummer Eve is a beloved Swedish tradition that captures the essence of summer and the country's deep-rooted connection with nature. Through centuries-old customs, such as raising the maypole, donning flower crowns, and indulging in traditional feasts, Swedes celebrate the arrival of summer and the triumph of light. As Midsummer Eve 2023 approaches, people from all walks of life eagerly anticipate the joyous festivities that await. So, join in the merriment, experience the magic, and embrace the warmth of Midsummer Eve in Sweden. Skål!


Here are some ideas of how you can serve your guests in style:

Rustic Mango Tray with Jars

Rainbow Tray Handmade with Palm Leaf

Here are some examples of accessories for your summer outfit:

Tibetan Brass Bracelet

Tiger Eye Morse Code Crystal Bracelet

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